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Case Studies

A curated look at recent campaigns that turned strategy into measurable growth—powered by data, creativity, and a test-and-learn mindset.

Image by The Chaffins

Powering Peak Season Growth for a Globally Recognized DTC Brand

Executed a data-driven paid social strategy that capitalized on peak holiday demand—making paid social the brand’s leading revenue channel for the quarter.

Strategic Use of Product Catalog Drives 124% More Purchases and 131% Revenue Growth

Improved efficiency and scaled purchases for the eCommerce division of a top-tier business publication through tactical campaign enhancements.

Credit Card
Photo Studio Lights

Strategic Upper-Funnel Diversification Sparks Growth for a Coast-to-Coast Portrait Studio

Omnichannel top-of-funnel activation drove YoY growth in scheduled sessions for a well-known photography brand by boosting direct brand demand.

Scaling Smarter: Winning Subscriptions with Efficiency

Improved efficiency and scaled purchases for the eCommerce division of a top-tier business publication through tactical campaign enhancements.

Magazines
Network

Native Display Pilot Outperforms for a Nonprofit Serving Families

Enhanced upper-funnel engagement and increased site starts by extending awareness efforts beyond paid social into programmatic display. The goal was to drive additional direct and organic traffic by reaching high-intent audiences across a broader digital landscape.

Scaling Subscription Growth with ASC+ Beta

Scaled subscription growth through early adoption of Meta’s ASC+ Beta, driving a 62% increase in ROAS and 27% drop in CPA by optimizing beyond default event limitations.

Packages at the Door
Sale Ticket

Cyber Week Strategy for Global Business Publication Outperforms 72% of Meta Advertisers

Capitalized on Cyber Week to maximize subscription growth and campaign efficiency for a globally recognized business publication.

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